Personal Capital is donating to Toys for Tots in honor of the next 5,000 people who sign up for free tools.
2020 has been a challenging financial year for many families, and kids are feeling the crunch.
“Dear Santa,” wrote one child in a letter collected by the Post Office’s Operation Santa program, “I don’t want anything for Christmas, but I would like to ask you if you can do me a favor: Can you please find a cure for COVID-19 and give it to us to save the world. Thank you.”
In letters to Santa Claus, we see the grim financial reality of many households this year. One report explored how 61% of U.S. families with children have seriously struggled financially during the coronavirus outbreak. Job loss, depleted household savings, and early retirement-account withdrawals to pay bills — these are only a few financial strains caused by recent economic upheaval.
Faced with financial hardship, holiday gift giving can become less of a priority. One survey found that nearly 1 in 3 Americans are foregoing presents this year due to COVID-19. That’s where Toys for Tots comes in. Since 1947, the Marine program has distributed new, unwrapped toys to spread holiday cheer to children throughout the U.S.
How We’re Working with Toys for Tots
This year, Personal Capital is working with Toys for Tots to help deliver holiday cheer — while also giving you the gift of financial peace of mind.
Here’s the deal:
- You sign up for our free, online financial tools.
- In your honor, we will donate to Toys for Tots.
As a national corporate sponsor of Toys for Tots, Personal Capital will donate $25,000 for the first 2,500 new registered users, and up to $50,000 for the first 5,000 new users, who sign up using the campaign webpage through 2021.
The Personal Capital online financial tools are free and used by millions of people who want to gain control of their finances. The technology helps you:
- Track your spending habits
- Budget for short-term and long-term financial goals
- Evaluate your investments and your risk tolerance
- Prepare financially for retirement
“A powerful way to understand all accounts at once,” described free tools user Chris P. “It gives quick feedback on which stocks and accounts are performing well and offers advice on how to modify your portfolio to better match your risks.”
The Benefits of Giving
‘Tis the season for stretching dollars across holiday spending, but if you’re able, now is also a great time to evaluate your giving strategy. For Andy Hill, a Daily Capital contributor and financial podcaster, giving is an important part of his financial life.
“This may sound counterintuitive to building wealth, but I believe giving away your money helps you to become truly wealthy,” he told us.
While he and his wife worked toward financial independence, they also accelerated their giving from 1% to 10% of their income. Here is their unique breakdown for donations:
- 5% for charities
- 4% for family giving
- 1% for random giving
Hill said that the random giving is his absolute favorite. “Big tips at restaurants, giving the janitor at my office a $100 bill, or handing each employee at the burrito place $20 during the holidays have been a few ways we’ve celebrated this random-giving tradition.”
Whether the gift is a hearty tip, a new toy, or free tools for financial confidence, there’s merit for all in the process. As our newest Financial Hero, Dr. Deepak Chopra, put it: “The fastest way to be happy is to make someone else happy.”
Personal Capital Corporation (“PCC”) will donate a total of up to $50,000 to Toys for Tots for the first 5,000 new registered users who sign up from this web page on or before 12/31/21. PCC reserves the right to discontinue this promotion at any time after the first $25,000 has been donated. The Toys for Tots Foundation is not affiliated with PCC